Tad Wentzell

Founder CEO

Hard Work

Hard work is about problem-solving and getting the job done for our clients, referral partners, and teammates. It's about intentionally tackling the hard things because we are focused on doing the right thing.

Own It

We strive every day for results with passion, grit, and determination. When faced with a challenge, we meet it head-on. We understand that we are each responsible for delivering the best experience possible for customers and referral partners. 

Integrity

Integrity is the key ingredient for creating trust. As an organization, it is our most valuable asset. Individually, it’s the constant choice to infuse every action with honesty, fairness, and respect for clients, partners, and team members alike.

Duty

We are passionate about providing the opportunity for every client to achieve their dream of homeownership with access to affordable home financing. We hope to give back to our community by providing shelter and the ability to build long-term wealth through homeownership for our clients to pass on through the generations.

Long-term Vision

We are all responsible for HAF's success. We believe that each team member is responsible for making ethical decisions, solving problems, and taking actions that ensure a positive long-term impact and success for all.

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